Blog

November 30, 2020

Potential Funding for your Podcast

The £1 million Scottish Government 'Scotland Loves Local' Fund aims to empower communities by enabling local delivery of projects and giving them support and guidance to help them achieve aims important to them.

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October 8, 2020

Awareness Days - how to use them in your PR strategy.

Since being established to highlight charitable causes, awareness days have grown in popularity and now there are numerous dates - some with a serious, educational aim, and others are quite whimsical.

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August 20, 2020

OnFARM - an opportunity for your business to get involved with the rural podcast.

Get your brand a podcast...without the hassle of making oneIf you have a brand or business you want to promote, you've likely already considered podcasting.

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July 27, 2020

Be in the countryside, wherever you are

Over the last few months, the way in which we interact and consume information has changed, perhaps forever. Within rural areas, in particular, people are less able to see each in person and yet (broadband permitting) arguably more disposed to interact using digital platforms in order to maintain connections.

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April 29, 2020

Mini-Marketing Tips – 6 tiny ways to attract new potential customers and build brand loyalty

We've put together a list of easy to implement, free or low-cost 'mini-marketing' tips:

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April 1, 2020

Online reviews – their importance to businesses.

First impressions hugely influence journalists, investors & customers. The opinions they form - and share - quickly become your reputation. In recent years, online reviews have become a vital part of the consumer's decision-making process.

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April 1, 2020

Google My Business – free marketing tool for your business

We've blogged previously on the importance of vehicle branding and visual graphics. A shopfront is undoubtedly great advertising for business but what if your company is home-based or you're specifically planning to grow your Internet sales market?

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April 1, 2020

Email signatures – the often overlooked marketing tool

When did you last update your email signature? If it wasn't recently, you could be missing out on a valuable, free marketing opportunity!

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April 1, 2020

Zoom Backgrounds - your new marketing tool

Branded Zoom backgrounds - As we all get used to lockdown life, people are increasingly turning to video conferencing apps such as Zoom, Skype, WebEx and Google Hangouts to stay in touch with our friends and colleagues.

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June 28, 2021

Rural Documentaries - what's behind their rise?

Since it was first broadcast in 1988, BBC One's flagship rural affairs series Countryfile remains the highest-rated factual programme on British television. Three decades later, the new kid on the rural block is Clarkson's Farm, an intense and frequently hilarious year in the life of Britain's most unlikely farmer, Jeremy Clarkson as he and his rag-tag band of agricultural associates face up to a backdrop of unhelpful weather, disobedient animals, unresponsive crops and an unexpected pandemic. The rise of unscripted entertainment in recent years has been nothing short of staggering, but what is behind this unending appetite to explore the beauty and diversity of the British countryside?

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