News from the field

Image courtesy of ORganic Rapeseed oil

Rural Britain is a wonderful assortment of farms, estates, hamlets, villages, forests and moors, lochs and valleys. Our stunning scenery, close communities and wonderful rural businesses provide an idyllic lifestyle for many, but rural life can also throw up some pretty unique challenges.

The Rural Scene (the Scene & Herd rural blog and news updates) looks at what’s new, what’s relevant, what’s tasty, what’s fun and what’s challenging about life in the Great British Countryside. We offer an insider insight into rural Britain, highlighting some of the exceptional people, businesses and innovations we believe that everybody should know about.

OnFARM Podcast: Lynbreck Croft's Lynn Cassells

Lynn Cassells is one half of the team - alongside Sandra Baer - who run Lynbreck Croft in the Cairngorm National Park. The pair took on the croft when it was still semi-derelict in March 2016 "with a dream to live closer to the land". Their book 'Our Wild Farming Life' charts their story of creating a profitable farming business and living true to their regenerative principles.

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Instagram – Top Tips

Are you on Instagram? Are you considering it? Are you perhaps a little afraid that you’ll end up down the rabbit hole of trying to get on top of social media and never re-emerge? Well, we have good news for you! Not only do we have a list of top tips here, but we also have two training sessions now available within our OnFARM Academy training to help you master Instagram.

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20% off online training - offer ends midnight Sunday

Just a wee reminder that if you are keen to sign up for any of our first four OnFARM Academy training courses (covering Instagram, Facebook, Working with Influencers and Storytelling for PR), your unique 20% discount expires at midnight on Sunday. Don’t miss out!

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Launch of Online Training Designed Specifically for Rural Businesses

PR and Marketing agency Scene & Herd Ltd, has today launched a brand-new initiative, the OnFARM Academy, offering online training specifically designed and curated for rural and food and drink-related businesses.Born out of a recognition that not all in-person training is geographically accessible, that not all businesses and organisations can afford personalised bespoke training and that much current online training is not tailored towards rural business, the OnFARM (which stands for Food, Agriculture and Rural Matters) Academy is designed by rural business, for rural business.

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OnFARM Podcast: Farm Ness, as seen on BBC This Farming Life

Joanna MacGregor and Donald Fraser are tenant farmers at Farm Ness, on the Dochfour Estate, outside Inverness. Joanna left behind a geography teaching career to join Donald on the farm. Series 5 of BBC Scotland's This Farming Life charts their efforts to open a farm shop.

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