It's a fascinating thought, isn't it? The idea that our cells completely renew every seven years. While the science of molecular biology is a bit more nuanced, it's true that the cells making up your body today aren't quite the same as those from yesterday. In a way, you're a living, breathing version of The Ship of Theseus. Life has an incredible way of shaping us. Whether it's the joy of building a family, the profound impact of loss, or simply seeing the world through someone else's eyes, our experiences are constantly moulding us.
READ MOREDo you have an address book full of names that you only ever write to at Christmas? Perhaps you only hear from some relatives when you receive their annual 'Round Robin'? Apart from the fact that once a year is far too infrequent to keep you in the recipient's mind, December is such a busy time that any communication sent that month may be quickly forgotten about in the festive mayhem.
READ MOREThe Royal Highland Education Trust is very close to Anna’s heart. As a Trustee, she is keen to share information about this campaign in the hope that we can all help secure RHET’s ability to continue offering children all over Scotland FREE learning about food, farming and the countryside. Without RHET, the future customers of our industry would be missing out on key knowledge about why it is so important to support Scottish farming.
READ MOREAt Scene & Herd, we often talk to clients about the power of storytelling and honesty. So here’s a little truth from us: not every idea we launch becomes a roaring success – and that’s perfectly OK.
READ MOREIt’s no secret that many rural businesses operate on tight margins, and when it comes to hiring, budget is often a major factor. It’s becoming increasingly common to see recent graduates or younger team members brought in to handle a mix of tasks—including marketing and communications—often because they’re seen as “digital natives” or because it’s a more affordable option. There’s real potential in this approach. Young people can bring fresh ideas, energy, and a natural confidence with social media and technology. They’re often quick learners and keen to make a mark. But without the right support, this strategy can sometimes fall flat.
READ MOREEvery morning, I start my day with a cold shower. It’s not glamorous. It’s definitely not fun at the time. But over the weeks and months, it’s become something I don’t think twice about. It sets the tone, clears my head, and gives me a wee sense of achievement before I’ve even had my coffee.Marketing your own business is a bit like that. It can feel uncomfortable and unfamiliar at first, especially if you’re not sure what to say or where to start. But, like any habit, it gets easier with time.
READ MORERunning a rural business or nurturing a farm diversification project comes with its own unique set of challenges. At Scene & Herd, we get it! That's why we've compiled a list of some of our go-to websites and software platforms that have become indispensable to our team. With the right tools, a bit of guidance, and a boost of confidence, you can effectively share your story and connect authentically with your audience. Even better, many of these services integrate seamlessly, amplifying their usefulness.
READ MOREAfter years of working hands-on in PR and marketing for rural businesses, and with Monty’s departure encouraging me to think about what I really love doing, I’ve decided to take a step back from DOING everything for folk – and instead, focus on helping people to DO IT THEMSELVES.
READ MORERemember our September email on alternative team-building ideas for rural businesses? We had great feedback, but a few of you were curious about one suggestion: the PowerPoint Party! It might sound a bit… officey, but trust us, this is team-building with a twist, and it works brilliantly for land-based organisations too.
READ MOREAgricultural Shows, Highland Games, Game & Country Fairs, Horse Shows and the like are the backbone of the Scottish rural calendar. We list many of the gatherings below (although errors, changes and omissions can happen so please do check with organisers before setting out) . These events are great social occasions and offer terrific opportunities to anyone wishing to market their product or service to a receptive audience.
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